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Digital Marketing for Beginners

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Price
Free
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Course Overview

English, Filipino ∙ Self-paced (1 hr 4 mins)

About the Course

Digital Marketing is an act of marketing done online through different channels such as social media, emails, and mobile apps. It is the use of various types of electronic media to promote products, brands, and companies. Digital Marketing is a powerful type of marketing because you can reach the customers anywhere and anytime.

Even smaller businesses need digital marketing because in that way they can analyze the data, and with that data they can reach valuable customers and will have a way to engage with potential buyers and build relationships with the right audience. 

This course will help you gain knowledge about Digital Marketing and what is the reason to learn Digital Marketing. You’ll hear about different types of Digital Marketing. In this session, you will know about content creation and tools we need for creating content. 

Course Objective

  • To learn about Digital Marketing and its parts and types.
  • Reason to learn Digital Marketing
  • To know the Data-Driven Content Creation and tools that can be used for creating content
  • Application of different types of Digital Marketing

Course Outline

  • Intro to Digital Marketing

Definition

Myths and Misconceptions about Digital Marketing

Parts of Digital Marketing

Reason to choose Digital Marketing

  • Data-Driven Content Creation

Case Studies

Content Creation Checklist

Tools to help you in creating content

  • Creating a digital campaign based on what you’ve learned

Paid ads

Target Participants

All interested individuals who want to learn more about Digital Marketing and people who are interested in content creation.

Certificate Requirements

Instructors

Student Feedback

5

Course Rating

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29 Reviews on “Digital Marketing for Beginners

  1. The topics were informative and excellently prepared. I enjoyed this a lot since I am considering to do digital marketing as my freelance job. The speaker was easy to understand and really knows what she’s saying. Thank you for this, Ask Lex PH!

  2. Thank you very much! I learnt more about internet marketing and now know what I should do and consider if I ever want to establish an digital marketing. I like how the speaker discussed it and how she speaks. It’s simple and straightforward.

  3. Good day! Thank you for this presentation, Ms. Macapagal. This is my first time using this website, and I not only had a good time, but I also learned a lot. I chose this course because I am planning to start a small business and it provides me with knowledge and recommendations on how to market and where to promote my product. Thank you so much, Ask Lex PH! The topics were both instructive and well-prepared.

  4. Good day! Thank you for this presentation, Ms. Macapagal. This is my first time using this website, and I not only had a good time, but I also learned a lot. I chose this course because I am planning to start a small business and it provides me with knowledge and recommendations on how to market and where to promote my product. Thank you, Ask Lex PH! The topics were both instructive and well-prepared.

  5. Digital marketing is a subset of marketing that makes use of the internet and other online-based digital technology such as desktop computers, smartphones, and other digital media and platforms to advertise products and services. Thank you Ma’am for this free webinar opportunity!!!

  6. Thank you and I love your content po ma’am hope you teach more and bless more aspiring digital marketing students to pursue what they really good at.

  7. Ma’am, your content is very informative po and it was clearly explained that’s why I love it po. Your content is full of lessons po regarding Digital Marketing. In addition, the way you spoke was very clear po and the listeners will understand it very well. Again, thank you po for your video. I hope you can inspire many more students so that they can pursue what they really want in life. God bless po!!

  8. I like your content po ma’am hope you give more knowledge to all other students about digital marketing. Thank you po for this informations and new knowledge. God bless po.

  9. Thank you for your wonderful presentation, ma’am. I’ve learned a lot even though this is my first time using website. I hope u can teach or inspire more students!! Stay safe po and God bless<3

  10. I’ve learned a lot of things about digital marketing that I can use in the future. Thank you for being informative about digital marketing.

  11. There are a lot of things that we need to know about marketing and thank you ma’am because you explained the digital marketing very well. This is such a big help for us students and for us who are still learning. Once again, thank you very much!

  12. Thak you for the presentation it is very informative and precise. I like how the presenter discuss it and it is very straight to the point and is easy to understand.

  13. Thank you ma’am for this wonderful presentation. I learned a lot about digital marketing and I hope to learn more soon. You presented it clearly and explained it very well. Thank you for this wonderful experience.

  14. Thank you ma’am for this wonderful presentation. I learned a lot about digital marketing and I hope to learn more soon. You presented it clearly and explained it very well. Thank you for this wonderful experience.

  15. Thank you, Ms. Macapagal, for a very informative discussion. I’ve learned a lot during the lecture proper. Especially the importance of digital marketing in the business world. I also gained knowledge about the definition of digital marketing and its types. It also reviewed the platforms you can use to advertise a product, a business, or a company even.

  16. I appreciate how Ms. Kess clearly discussed all of the things related to Digital Marketing; in such a short time of 1 hour, she tackled the key things needed in order to have knowledge about digital marketing. I love how it highlights the importance of this type of marketing to businesses, because it shows how it can significantly improve your engagement. No matter how big or small, your digital presence is important no matter what or who your target market is. Definitely informative

  17. Thank you so much for this great opportunity, Your information is very informative and well-explained. You stated things in a clear and effective way about digital marketing. Again, Thank you!

  18. The speaker is very fluent and gives very informative insights into what really is important to know about the topic being talked about. Thank you for this learning opportunity and your suggestions, Ma’am!